This slogan was created to remind people to be patient in understanding cultural nuances. At SuRu we believe when people are patient with one another we get a better understanding of the other person. By wearing SuRu you are making the commitment to be patient and also to remind others around you to do the same. Like they say, patience is a virtue. There are 3 steps to do SuRu: SuRulize, SuRufy, and SuRu. To confidently say you SuRu, we encourage you to follow the steps below.
The Steps, in no particular order:
You are SuRulized when you have learned about us and know what SuRu is, either as a clothing brand, diversity brand or by knowing our story.
